Die Keramikothek
Creative Space
Brand Strategy | Visual Identity | Copywriting | Web Design | Acuity Scheduling | Photography
Die Keramikothek project was a unique opportunity to bring to life a creative space that fosters community, inclusivity, and creative expression.
Tasked with building the brand from the ground up, we developed a comprehensive brand strategy that seamlessly aligned with the studio's mission, helping to build a strong foundation for its launch. From crafting a cohesive visual identity to designing an engaging website with integrated booking functionality, I ensured every touchpoint reflected the studio's inviting and creative spirit.
The strategic approach to branding and marketing resulted in over 500 bookings within just two weeks of launch, demonstrating the power of a well-executed brand to drive early business success.
A Symbol of Inclusivity, Community, and Creativity
The logo itself is a creative artwork that reflects the brand's mission.
The circle and the rainbow together symbolize openness and belonging. Everyone is welcome, regardless of age, background, or abilities.
The circular shape, the centralized placement of the elements, and the vibrant colors promote a sense of community and collaboration.
The use of geometric shapes and bright colors inspires creativity and encourages a playful approach to art and design.
We integrated Acuity Scheduling to automate the booking process, enabling us to handle a high volume of reservations without any hassle. This not only improved customer satisfaction but also helped manage the business backlog efficiently, ensuring that all bookings are tracked and organized. By using Acuity, we've enhanced operational efficiency and allowed the business to focus on delivering creative experiences rather than managing manual bookings.
Working with Ena has been an absolute game-changer for me and my business. She brought a deep understanding and vision that shaped Die Keramikothek into a place that truly reflects who we are.
Through her unique approach to storytelling, she helped me articulate the deeper meaning behind Die Keramikothek—capturing not just what we do, but why it matters. Every element of the brand, from the visuals to the messaging, tells a cohesive story that resonates deeply with our audience. I still get compliments on the design and the effortless booking experience we were able to co-create.
While working with Ena, we reached over 500 bookings within just two weeks of launch - thanks to her expertise, the launch of my business exceeded my expectations, and, most importantly, my customers love the experience!
